Tamaan Ruffin

Muse: Dwight Harrington is a 42 year old Heavy Haul worker who grew up and resides in Brooklyn, New York. He always followed his father footsteps and wanted to be like him growing up. His Father was waste collector on the back of a truck. Dwight then aspired to be the one driving the truck. After years of training he landed a job as a heavy hauler.

Dwight grew up during the rise of streetwear and sneaker culture. His love for Jordans built his money managing skills learn how to prioritize needs and wants.

Project Statement

Graphic Inspiration

Graphic Ideation

Final Graphic

Final Graphic on apparel.

Inspiration for supporting graphics.

Ideation for supporting graphics.

Ideation for supporting graphics.

Final graphics together.

Final graphic logo misuse

Final graphic logo usage

Color Story 1

Graphics in Color

What Color Could look like on product

Jordan Trunner Color Ideation

Jordan Trunner final color with material map

Jordan Clog/Mule designed by Kay.B

Jordan Heavy Haul Workwear Designed by JaKayla Cameron

Jordan Heavy Haul Workwear Designed by JaKayla Cameron

Final Merch Page Designed By Tamaan Ruffin